The timeline:
We launched 2BD in 2008.
I started my own blog in 2012 under JENNIFER LE.
Which led me to developing my own shoe line in 2014.
My team and I managed to scour the internet to find all of these oldies, but goodies. What a tiiiiiiiime to be alive.
This is where I was able to share my fashion “voice” online. My DIY era. And there was nothing, I mean absolutely nothing I wouldn’t try to stud and spike. This is beyond 10 years ago.. But this will always be how it all started. Some of you started following my journey around this time.. we literally grew up online together. For those who are new here, this is a random walk down memory lane.. but for those who been around, you know this was the beginning of an era.
The timeline:
We launched 2BD in 2008.
I started my own blog in 2012 under JENNIFER LE.
Which led me to developing my own shoe line in 2014.
Name somebody who can turn an electrical cover plate to a belt buckle.. I’ll wait.
DIY Shoes… This is when I knew I had to figure out how to start my own shoe brand.
Now I’m really showin’ my age. BBM was bussin’
Crystal embellishments on Mongolian fur circa. 2011.
I use to stud & spike everything circa ‘09
Fun fact: Nicki Minaj was the very first Celeb to wear my brand :)
(Summer Jam 2010)
2BD version of “merch” lol
Fun fact: Jasmine use to follow my blog, she called 2BD her “Fashion Bible” and now she’s apart of my team (anddd family - I love you Jas)
There’s probably only one thing I love more than shoes, and that's ACCESSORIES. Made this gold coiled wire cuff with spikes back in 2009. I’d def wear this today.
You had to be there. This was the MOMENT.
Rihanna wore my DIY Bow Gloves in her Rude Boy Video
(Patricia Fields Boutique in NY use to carry my DIY pieces)
Killa Klutch by Me.
And if you remember her, then we are definitely internet cousins <3
Made these gloves on break while at my 9-5 mall job.
My first pair of DIY sunglasses.